Deputy AI Assistant
Product Explainer
Challenge
How do you sell an AI chatbot as a product offering, when it exists to streamline your existing feature set?
Solution
A fast paced product explainer that shows the tool in action - taking requests, making changes, offering solutions, and generally just making it all run smoothly.
In 2025, Deputy launched their AI Assistant to help reduce management time spent in the office, and bring it back to where the business needs it.
It was something the CEO was keen to personally announce, so I grabbed the camera gear, knocked off a manifesto, and animated the product sizzle in four weeks.
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